HOW WE DO IT

Each rendering is sketched by hand - pencil to paper - and then refined using tracing paper overlays until the image takes the desired final appearance. Details like fire can be added and redesigned to look their best by using these overlays. Body shape can also be refined to get the proper shape.

If the customer desired a press ready piece of art the pencil rendering can then be transformed into vector art by redrawing the image using commercial illustration software - Adobe Illustrator. This adds a significant amount of time but the image can then be easily modified, anytime, onscreen. Decals can be added and colors can be changed relatively quickly. The art is then ready to be printed on a shirt using traditional screen printing method.

Any image can be printed to a shirt in full color but the cost is high per shirt. When the art is prepared as a 5-7 color layout the unit cost will become very affordable for small screen runs of 12 shirts in quantities of 4 dozen and up.